Market Signals

Market liquidity indicator (-inf to +inf)
Marketing performance score
Week-over-week SNI change rate

Forecast (12-Week Horizon)

Budget Context

Allocation Total: 100.0%
Alpha: Conservative (15%), Balanced (25%), Aggressive (35%)
Adjusts channel weighting based on industry benchmarks

Channel Budgets

30.0%
25.0%
15.0%
10.0%
5.0%
8.0%
5.0%
2.0%

Need to auto-populate your channel budgets?